Friday, January 29, 2010

Insight on the Kentucky Basketball Uniforms

As we all know, Last year the Kentucky Men's Basketball program adopted new uniforms.


The uni's are modeled after the uniforms worn by the U.S. Olympic basketball team that won the gold medal in Beijing last summer. Nike spent 18 months working on the uniform, Tracy Teague (Nike’s global creative director) said.

“We wanted the uniform to be more than something teams wear with a number,” he said. “There’s a richness to the story behind every school and we wanted to bring that to life. We wanted to take the idea of using the uniform as a storytelling canvas and look at the position the basketball team holds in the state and what is important to people. In Kentucky, it’s basketball, bourbon and horse racing.”

Kentucky’s uniforms feature the square pattern of the jockey silks and the blue and white shade colors of 1973 Triple Crown winner Secretariat.

"The uniform tops are also form fitting, which will make it more difficult for opponents to grab. If they're made of extra baggy material, guys are grabbing onto that," Teague said.




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